WINCHESTER, VA- The Apple Blossom Mall is coming down the home stretch on its renovations, and they say the new look is helping business.
"Anything that's upgraded in terms of the mall's projects really make it so that it is a regional asset," says Mike Guevremont, Board Chair of The Top of Virginia Regional Chamber .
Chamber officials say excitement about the long-awaited renovations has brought more people to Winchester.
"People are very curious about what's going on with the theater, the dining area and some of the other improvements," Guevremont says. "So, people are coming to the mall to see that. It's definitely improved the flow of traffic here."
The fifth stage includes finalizing the food court and mall entrances, and the unveiling of a new children's family play area.
"The play area that we put in is one of the biggest milestones for the renovation," says Larry Nelson, Area Marketing Director for Simon Malls. "It's one of the items that our customers have asked for over the years."
Not only are the renovations bringing a new look to the Apple Blossom Mall, the latest phase is giving mom's and dad's extra family time while they shop.
Jamie Bosacco is the mother of a toddler in the mall's new play area.
"It's just a fun place for her to be able to get out of the house, for me to be able to get a little shopping done and just unwind some of her crazy one-year old energy," says Bosacco.
"The seating is another thing," Guevremont says. "If your a husband who doesn't like to shop, but [he] wants to come with [his] wife. Now, you've got a place to kind of hang out, relax a little bit, while your wife is shopping."
They're optimistic Apple Blossom Mall will become a standout shopping hub in the region.
"Once this mall is finished, it's going to become a hotspot," Guevremont says. "A hotspot for traffic. People are going to want to come here to eat. They're going to want to go to the movies here, because it's going to be something that's state-of-the-art that's not anywhere else in our region."